How to build your startup

Purpose ‘n Clarity -podcast

We talk about startup life, the good, the bad, the insight, the experiences, the mistakes, the failures and everything between. The focus is on practical tips and tools to help you build your company from an idea stage, bootstrapping to investor funded growth companies.

We share everyday decision-making knowledge, situation and views so that you as a founder or CEO can avoid some of the mistakes and hardship along the way.

You can find more information at www.purposenclarity.com.

Storytelling is part of any good presentation. How should you approach the investor presentation material?

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Investor deck

May 16, 2022

Petri Kajander

Investor due diligence

May 9, 2022

Petri Kajander

New business idea – now what?

May 2, 2022

Petri Kajander

What is the question

April 25, 2022

Petri Kajander

Keep it slim

April 18, 2022

Petri Kajander

Outdated advice

April 11, 2022

Petri Kajander

Little things matter

April 4, 2022

Petri Kajander

Step up your funding approach

March 28, 2022

Petri Kajander

Being boring

March 21, 2022

Petri Kajander

Values in action

March 14, 2022

Petri Kajander

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Startup books

Videos

Startup funding

How to get funding and raise capital for a startup

Startup funding: why not to take a venture capital investment?

Startup funding stages explained: from angel round to Series A

Hidden dilution with convertible notes: startup equity and funding rounds

How to raise money for a startup business: Continuous fundraising

How to value a startup: founder long-term equity dilution approach

Why bootstrapping your business or startup: pros and cons of external funding & investments

Batman and Robin startup funding process

How to create an investor intro pitch deck for startups and growth companies

What to look for in investors: startup fundraising 101

Cap table nightmares and how to avoid shareholder troubles

Total customer experience: competitive advantage in the 2020s

Building your company (strategy, management, leadership)

Solopreneur vs entrepreneurs (solo startup founder or co-founders)?

Product vs. feature: do you have a product market fit and competitive advantage?

Decision-making process in management with hard business decisions (why the indecisiveness)

Why bootstrapping your business or startup: pros and cons of external funding & investments

Tackle the monkey first when making decisions and building your company

Storytelling in startup pitch deck, business strategy, sales and marketing

Money now and money in the future: business strategy and tactics for startups

The successful entrepreneur mindset for startup founders

Why every startup is failing and some succeed later?

Startup business validation: how to find a product market fit

Startup events and programs: waste of time?

Business and revenue model explained and what is the difference?

Reluctant and curious founder: the difference between mercenary and missionary founders

Building and designing magical experiences: business strategy and competitive advantage tips

How to get unstuck and overcome business challenges

Business dynamics and pacing your startup growth

Growth company mindset: are you building a scalable business?

Motion is not progress: managing value creation and business growth

How to prioritise and stay focused in your business

Adapting to change in the 2020s

Business disruption in 2020 (do you still have a business model?)

Second-order business effects (adapting to changes in physical meetings)

New business opportunities in the 2020s

How to build your startup

Funding

Things to consider

Purpose ‘n Clarity -podcast

Startup books

Videos

Startup funding

Building your company (strategy, management, leadership)

Adapting to change in the 2020s