Talk to your customers

0:03 Welcome to business purpose and clarity with petri I'm your host we talk about startup life insights practical tips mistakes failures and everything between a common in good entrepreneurs they tend to talk to their customers a lot and I do mean a lot they are continuously in dialogue types of customers they're not just talking to those best customers bringing the most money they really love to bring the best possible solution and solve issues and problems and do the for the end users make the best possible product.

1:08 Make the people happy it's just something you're born with there's so many good stuff happening when you're talking to your customers if you are starting well it's a really good way to learn what they're doing whom they're buying what are the issues what do they like how they work what could be done better what are their price points what are the most important decision-making factors and the list goes on almost forever if you call someone and say I would like to ask your opinion or your on this or that matter they might be willing to.

2:12 Spend some time with you have a brief loves to talk about themselves and their business most of the time you just have to listen and observe and the observing part is also important because sometimes they don't know how to verbalize something because well that's the way it always has been done and they don't know any better but you as a vendor as a provider may have a better knowledge you may know better technology you may know a better way to do things a new improved way of solving something and if you talk to a lot of customers you can start to cross.

3:15 Fertilize the knowledge bring the benchmarking into place the more data points you have the better understanding you have of the and don't think this is just a one-time you do it once and then you could the market is changing always you better make it as a priority the bigger the company the harder it is for you to really know what's going on responding to talking directly doing those things which expose you to the different phases of the sales even delivery can bring you insights.

4:18 And things what you didn't realize is also very encouraging inspirational even to see that people love to use your product it brings the motivation is becoming a reality and then you can share the inspiration with other people make it even better products bring your mission further can you come up any reason why you should not talk a lot to your customers if so let me know let's keep on talking.