Petri Kajander
type: channel
description: Building the future with purpose and clarity
date: 2026-02-09T08:20:24Z
update period: hourly
update frequency: 1
update base: 2000-01-01T12:00+00:00
items: Lappaa slides into your DMs
items: Shape your sound
items: The Airchat experience
items: Decentralise but customise
items: The AI future
items: Is AI an existential threat?
items: Elon Musk
items: Future of podcasting
items: Nostr takes over
items: The impossible equation
items: From Twitter to Farcaster and Mastodon
items: Decoded and Selling in a Crisis
items: IKEA—Ingvar Kamprad’s startup from 1943
items: Age of Invisible Machines
items: You can fight gravity but cannot beat it
items: AI disrupting creative and content industries
items: Business Edge
items: Ukrainian startup ecosystem
items: Summer readings
items: Podcast appearances
items: How to reboot the society – The Network State way
items: Founder burnout
items: Entrepreneurs and inflation
items: Speed and resilience in market downturns
items: Wartime CEO
items: Growth hacking with gamification
items: Improvise with a total bravery
items: Keep provoking happy accidents
items: Metaplex is here
items: WEB3 IS HERE
items: Efforts create the achievements
items: Digital audio courtesy
items: Purpose ‘n Clarity
items: Building leaders with passion and purpose
items: Learning together makes things easier
items: Rudeboy makes people feel the beat
items: Remote-first work
items: New iMac M1 2021 with multiple screens
items: If it’s smart it’s vulnerable
items: Founder non grata
items: The art of NFTs
items: The Business of Belonging
items: Startup CEO
items: Marketing 5.0
items: The golden right of first refusal
items: Bootstrapping your way to success
items: Miscommunication is the norm
items: Individual ownership
items: Embrace negotiations with a creative mindset without compromises
items: Why we do what we do

Lappaa slides into your DMs
type: item
creator: Petri Kajander
date: 2026-02-09T08:20:20Z
subject: English
subject: audio-to-video
subject: lappaa
subject: social media
subject: voice
description: What do you do when social media is full of clickbaits, fake engagement, and AI slop? You switch to private chats with audio-to-video.
encoded: What do you do when social media is full of clickbaits, fake engagement, and AI slop? You turn to DMs. You start to talk directly to people. If you’re not meeting them face-to-face, you can have group chats, but text doesn’t feel so nice. It’s missing emotion. It’s missing the subtext. You can send an image. That’s a lot of work. You can smile. You could make a video, but that’s way more work. There’s an option in between. And that’s what I was solving the other day when I was supposed to get to the Christmas holidays, but I started to get Christmas greetings and sending a text or image was not cutting it. What if you could turn your voice into something a little bit more delightful? You can hear the voice. You can read the text. If you cannot hear the voice, you are in some public place: you can have your own smiley face in the background. Or you can generate one. And you can just push the button and send it. And it works with all the platforms: Signal, WhatsApp, your stories, reels, your YouTube channel, wherever you can put a video. It just works. That’s what I built: Lappaa. See Lappaa playlist for more.

Shape your sound
type: item
creator: Petri Kajander
date: 2025-08-11T06:22:46Z
subject: English
description: Listening to a podcast is a personal experience. The speakers are in my ears. It can be disturbing or…
encoded: Listening to a podcast is a personal experience. The speakers are in my ears. It can be disturbing or distracting when the audio takes away from the message. When you don’t find the solution, it’s time to build it. Nuotit is a podcasting app that gives the listener the power to customise the audio while listening. You can remove background music, fix audio noises, or enhance the sound to your liking, surroundings, or headset you’re using. Nuotit is a local, in-device-only app that does not have ads, does not track your usage, or has any server-side to send your data. You can import any podcast RSS feed or import your local files. You can listen to any audio source, whether it’s an audiobook, music, or spoken audio. The audio profiles can be set to each show and shared for others to enjoy from them. Audio settings can be tweaked while you listen to your show, or you can ask AI Assist to come up with the best configuration for you. The quickest fix is to tap “Voice isolation,” and you’re done with it. The app has advanced audio options, but it’s a podcast player that has powerful playlist features. Drop a few shows to a playlist, and it will keep the list updated with the preferred amount of latest episodes. Or mix-and-match with individual files, episodes, and dynamic show updates. Filtering allows you to keep the lists short and topical if that’s the way you want to organise your catalogue. What do you do when the host dumps tens of links to the show description? The app collects them and gives you link previews for cleaner purview. I built Nootti for cross-posting, and Nuotit is my solution to a better audio experience. What comes next to Nuotit is waiting for user feedback. Podcasting 2.0 has advanced and new features, but many of them are not widely adapted. There are more to do with audio and making it easier to use. How would you like to shape your sound?

The Airchat experience
type: item
creator: Petri Kajander
date: 2024-10-07T07:58:34Z
subject: Business
subject: English
description: Airchat was an almost real-time communication platform for ideas and content that could be shared and discovered publicly or in a smaller group setting.
encoded: Use your voice The Airchat experiment seems to be over as a social voice app. The future of podcasting, as I titled my post year and half ago, is their new direction. Not as a social voice app but as a content creator tool. Airchat iterated fast and released more versions than any user could keep track of. The database was wiped more than once, and so was your social graph and content. It experimented, iterated and created a close-knit beta user community. There were unique experiences and moments within the community but also shared expertise as world events unfoulded. The barrier to use your voice and consume content set the expectations to another level. Just talk, and read or listen to replies and posts. The transcript quality was exceptional. No other social media app has reached it yet. Voice brings social communication closer to IRL interaction. You can hear the tone and other nuances of the speaker that are not carried over in the text. It’s hard to shout at people asynchronously. Misunderstandings happened when people read but did not listen to the message. Voice revealed an opposite meaning. The AI is making human interaction rare and generated content will be the norm. Authentic and spontaneous discussions are less performative and more playful. Interaction and interplay between participants create something no scripted podcast will convey. This was the unique Airchat experience. Strangers got together, found something to share and started to talk, even in different languages that were translated automatically. What was Airchat? It was an almost real-time communication platform for ideas and content that could be shared and discovered publicly or in a smaller group setting. At its peak, it allowed you to use your voice or video to post messages with supporting images and links. It brought the old casual walkie-talkie feel to the social realm. Just talk, don’t worry too much about it. The first take is good enough. It trained users to become better speaker…

Decentralise but customise
type: item
creator: Petri Kajander
date: 2024-03-19T13:02:49Z
subject: English
description: Social media is one way to use your voice. We are in the middle of a disruption from centralised…
encoded: Social media is one way to use your voice. We are in the middle of a disruption from centralised top-down news sources to a model where everybody has the means to speak and reach out to everybody else. No state-sanctioned mass media required. We let the opportunity slip away with Internet 2.0 where the large platforms captured the network effects and monetised the users. We have another try but can we do better this time? It’s always time to build I noticed there was no easy way to share posts to decentralised networks. I built an app to share content to Bluesky, Mastodon and Nostr. If you can’t decide why not post to all? Nootti is an iOS / iPad and M-series Mac app that makes posting and customisation easy for each network. AI content has started to flood all the channels. Real people with real messages become the exception. You have a voice, use it Freedom of speech needs to be exercised. If you have it today you may not have it tomorrow. If you take it for granted, don’t care about it or are too ignorant to use it you will notice when its gone. It’s harder to gain back once its gone.

The AI future
type: item
creator: Petri Kajander
date: 2023-10-02T17:13:44Z
subject: Business
subject: English
description: How will AI change the way we do business? Why reading and posting business posts becomes a waste of time and effort.
encoded: How will AI change the way we do business? Why reading and posting business posts becomes a waste of time and effort. How do we reinvent our creativity? Here’s the native format:

Is AI an existential threat?
type: item
creator: Petri Kajander
date: 2023-09-20T13:18:56Z
subject: Business
subject: English
description: If you ban innovation you stop progress because the learning stops and that's easiest way to add odds to the existential risk category.
encoded: Knowledge is the most important resource. If you ban innovation you stop progress because the learning stops and that’s the easiest way to add odds to the existential risk category. If errors are not allowed we cannot learn and progress. You cannot dictate innovation or buy it with money no matter how much politicians like to make you believe so. Expecting to create an AGI without first understanding in detail how it works is like expecting skyscrapers to learn to fly if we build them tall enough. David Deutsch I was in a live TV discussion about this topic yesterday. Below you can watch selected clips and the last one is the full version. Protectionism The opportunity cost Automation and software The worst version of AI tools are here now Humans are behind the AI tools Stopping innovation is the biggest existential risk How do you stop ideas from spreading? The full live discussion <div id="_ytid_46398" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/vUDWMpX-MBc?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path>

Elon Musk
type: item
creator: Petri Kajander
date: 2023-09-20T12:11:44Z
subject: books
subject: Business
subject: English
description: Walter Isaacson’s book about Elon Musk is full of stories that paint a picture of a billionaire who has…
encoded: Walter Isaacson’s book about Elon Musk is full of stories that paint a picture of a billionaire who has a lot at stake but can also cause havoc for a large number of people. While I was reading the book, I made my remarks, notions and insights in a format where you can check the content bite-sized either by listening or by reading. You can also join the conversion so consider my notes just as an intro to the topic.

Future of podcasting
type: item
creator: Petri Kajander
date: 2023-05-07T09:27:22Z
subject: Business
subject: English
description: Is Airchat the future of podcasting? It has the potential to become a new form of social media that has a feel of friendly chats in public.
encoded: Podcasting is dead — long live asynchronous podcasting. Covid times had everyone online at the same time. It was a golden era of Zoom meetings, Clubhouse and other synchronous platforms. Now, we are back to the scheduling conflicts and struggles of getting everyone together at the same time. Often, it’s not even the most efficient way of carrying out meetings, calls, interviews, and many other tasks. It’s expensive to gather everyone together and make them pause everything else when only one person speaks at a time. You cannot speed up or speed-read the conversation to get to the point and save time. Asynchronous tools change that. They are nothing new. Mail has been around for centuries. Slacks and other communication tools work the same way. Even social media sites like Twitter and Instagram. For a few days, I have experimented with a new tool called Airchat. It looks a bit like Insta stories at first glance. You could also describe it as an audio Twitter if you consider Twitter as a place to share your ideas. Airchat is something new. It’s not just copying the old formats in a new shape. It changes the behaviour and opens up new possibilities. I will not give it the disservice of defining it prematurely. The product is still under heavy development. I will let you experience some of it first-hand. I exported a discussion about Airchat. It starts with a “stitch” from a different discussion that I added to my room and this was the kick-start to the topic. The first segment happened earlier and I was not part of it. The rest happened in my room. You can have monologues but other people can jump into a discussion with you. It can happen almost simultaneously if the participants happen to be online at the same time but often that’s not the case. You can consider your response and reply when convenient for you. The end result can be a podcast episode or just a chapter in a longer or ongoing topical debate. You can listen to the exported segment but I encourage you to v…

Nostr takes over
type: item
creator: Petri Kajander
date: 2023-02-26T17:42:50Z
subject: Business
subject: English
description: How to get started with nostr and why it's taking over the social media space.
encoded: Twitter has changed. There’s no turning back. Mastodon is not the solution. There are many reasons why something else is needed. Balajis described nicely the defragmentation of the social media space. Last year, I covered some of the other newcomers including Farcaster and Mastodon. Nostr is over two years old but it started to take off on December ’22 when Jack Dorsey donated 14 BTC to the development of the Nostr ecosystem. Earlier this month, he stated that “nostr is counter-culture today and has the potential to stay that way. The open and wildly decentralized development model keeps it punk.” The early years of the Internet were full of excitement, discovery and the feeling of rapid progress in the 90s. This same feeling that was also present in the early days of blogging, social media and blockchain is present in nostr today. Experienced developers with a history in open protocols, freedom of speech and liberty are joining forces in building a public domain decentralised protocol that is very dearly needed today. The excitement is palpable, and not the least for you don’t need anyone’s permission to get started and contribute. User adoption is still in the early days but the fact that all nostr applications use the same keys (public and private; i.e. your username and password) gives the end users easy switching and testing abilities. Similarly, app developers have an instant user base potential of the entire nostr ecosystem. It’s early but the potential is larger than just social media. Nostr is a protocol similar to SMTP (email) and HTTP (Web) which makes it unlike the current siloed applications and Web2 (even Web3) solutions where your data and identity is locked away. If you lose it you restart again or go elsewhere. Nostr is also more resilient against government censorship and suppression. In this aspect, it has similarities to Bitcoin even though it is not based on blockchain technology and does not have any consensus being asynchronous and decentralis…

The impossible equation
type: item
creator: Petri Kajander
date: 2022-11-23T18:43:11Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Ahti Heinla talks about building companies that impact a massive amount of people, how even successful founders struggle and fail at times but also what’s the right approach to build a business case. He also reveals how his company managed to pull off something that a tier-one VC told to be impossible.
encoded: Ahti Heinla – TALKS WITH PETRI Ahti Heinla talks about building companies that impact a massive amount of people, how even successful founders struggle and fail at times but also what’s the right approach to build a business case. He also reveals how his company managed to pull off something that a tier-one VC told to be impossible. Bio Ahti Heinla is the co-founder and CTO of Starship Technologies which is the world’s leading company creating local delivery robots. In 2002, he was part of the founding team of Skype and was the company’s Chief Technical Architect for the first five years. In 2008, Ahti helped to mobilise 3% of the population to clean Estonia’s forests in a day. LinkedIn | Startship | Bluemoon <div id="_ytid_70271" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/bfB7MMBm0rw?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes when your robotics competition drive kicks in Robotex an expensive hobby becomes a serious venture committing to your startup Skype was one of the biggest European success stories aiming higher than Skype that had 700m users around 2010 trying out a lot of startups that have failed the illusion of over-night successes India, and almost moving there to build a startup the other side of the entrepreneurship a…

From Twitter to Farcaster and Mastodon
type: item
creator: Petri Kajander
date: 2022-11-13T14:05:10Z
subject: Business
subject: English
description: Where to go from Twitter? Farcaster, Mastodon and Bluesky are serious alternatives to consider.
encoded: I was a late bird to Twitter but still have managed to make some 24k tweets over the years. If you have been following what happens in the Twitter space it’s not boring. It's like this now, I'm sure advertisers will stick around pic.twitter.com/OE8PZxA5zx — David Milner (@DaveMilbo) November 9, 2022 If you don’t use Twitter every hour you don’t know which way is up or down anymore https://t.co/e8xLsAnAgG — petri kajander | @petri (@petrikajander) November 9, 2022 A lot of people are moving away from Twitter at this point. You can use this as a chance to restart elsewhere or just expand your network to new territories. Fragmentation is evident and you cannot prevent it from happening. You can only adjust your behaviour. Further ahead, we should not be needing to re-establish our presence over again but have our social graph and content follow us seamlessly. But we are not there yet. Farcaster and Bluesky Farcaster is an up-and-coming alternative to Twitter. It’s a web3 solution that tries to combine the best of blockchain and off-chain worlds. It’s a sufficiently decentralised network. A social network achieves sufficient decentralization if two users can find each other and communicate, even if the rest of the network wants to prevent it. This implies that users can always reach their audience, which can only be true if developers can build many clients on the network. If only one client existed, it could stop users from communicating. Achieving this only requires three decentralized features: the ability to claim a unique username, post messages under that name, and read messages from any valid name. Varun Srnivasan Preston Byrne goes into detail about why this matters and what we should expect from a social network in the future. DeSo is a newcomer to the space but it does not have an off-chain element that may lead to difficulties in the future. Farcaster is still at the beta stage and you need to send a direct message to Dan Romero to get in. Twitter’s ex-CEO an…

Decoded and Selling in a Crisis
type: item
creator: Petri Kajander
date: 2022-11-13T09:34:57Z
subject: books
subject: Business
subject: Economics
subject: English
description: There have always been difficult times and people have survived them. Decoded and Selling in a Crisis give you tools to overcome your hurdles.
encoded: Common sense does not apply to marketing. People are not rational and how we make decisions is also a black box that results in over 80 % of new products failing. If you think you’re a seasoned professional and you have a good grasp of what happens in the market think again. Your perception is minuscule and biased to your frame of reference. Something may have worked in the past but you don’t really know why. We cannot test causalities with human action. All is not lost. There’s a lot of research from neurosciences to economics and behavioural sciences that help to understand our perception and decision-making. Decoded gives tools with case studies that help to make better marketing decisions and build products that speak to their customers. Selling in a Crisis is a good reminder of the basics. There have always been difficult times and people have survived them. It takes a different mindset, resilience and focus to close sales when everything around you is falling apart and nobody is in the buying mood. Jeb Blount has put together a seller’s guide where you can pick a mantra of the day or just get some pep talk that gets you through the day.

IKEA—Ingvar Kamprad’s startup from 1943
type: item
creator: Petri Kajander
date: 2022-10-25T00:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Hannu Ryopponen talks about working with Ingvar Kamprad, how he was as an entrepreneur and what made IKEA successful. He also reveals what happened when he travelled with Kamprad and met dignitaries.
encoded: Hannu Ryopponen – TALKS WITH PETRI Hannu Ryopponen talks about working with Ingvar Kamprad, how he was as an entrepreneur and what made IKEA successful. He also reveals what happened when he travelled with Kamprad and met dignitaries. Bio Hannu Ryöppönen is a private investor and board professional who, since the 1970s, has served as CFO of many international companies in London, New York, Copenhagen, Luxembourg and Stockholm. He worked for over 10 years in Ingvar Kamprad’s inner circle as a group CFO for IKEA. Ryöppönen has held top executive positions in companies like Royal Ahold, Industri Kapital, Stora Enso, and he has been in non-executive positions on boards of Amer Sports, Samworth Brothers, ICA, Novo Nordisk, Billerud Korsnas and Neste, among others. Apart from his extensive experience in finance and strategy, he has spent well over half of his career in different sectors of the retail industry. LinkedIn <div id="_ytid_27039" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/ilSHrtcWano?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes working with Ingvar Kamprad trust but verify co-workers extreme memory and observant details and big picture personality decision-making store opening visits frugality IKEA culture informal organisation…

Age of Invisible Machines
type: item
creator: Petri Kajander
date: 2022-10-09T09:35:55Z
subject: books
subject: Business
subject: English
description: Robb Wilson’s latest book, Age of the Invisible Machines, talks about using conversational AI as the interface tool for anything and everything in the hyperautomation ecosystem.
encoded: What happens when you allow anyone in your organisation to start automating processes without a need to have coding skills? Even more magic will appear when you set the bar higher than just making the machines do the manual routine work but to create user experiences and workflows that exceed human capabilities. Gartner coined the term hyperautomation in 2019, and it’s one of their top strategic trends for this year. Robb Wilson’s latest book, Age of the Invisible Machines, talks about using conversational AI as the interface tool for anything and everything in the automation ecosystem. It’s the concierge layer that hides all the complexity and intelligence beneath it. Machines should accommodate to the context and user preferences and should be agnostic to different channel media. If you prefer to use voice that should be as natural way to interact as typing and chatting, as the other means to communicate. Hyperautomation aims to become self-learning with the help of humans and even make the entire organisation redundant and replaceable by DAOs and other decentralised service layers. Anyone who has used Siri, Alexa or numerous corporate chatbots is familiar with the task ahead. Predetermined selection trees and FAQ pages converted to chat prompts are not exactly a pleasant or delightful user experience. Wilson says that deep learning, blockchain and code-free development tools will disrupt all businesses very soon. He compares the amount of change to the invention of the printing press and the industrial revolution. Some of the incumbents are starting to restructure their companies around user interaction: Salesforce builds its entire company around its acquisition, Slack. Microsoft centres Teams as the core product that the rest will interface with and serve. Ant Group from China is an operational example of hyperautomation. It has 450 million active users that get their loans approved, credits scored and funds distributed without human intervention. When you stru…

You can fight gravity but cannot beat it
type: item
creator: Petri Kajander
date: 2022-09-25T07:17:03Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Micke Paqvalén talks about building award winning companies, rough times, and almost dying while working too hard. He also reveals his first startup at early age, and founding of a flying boat company.
encoded: Micke Paqvalén – TALKS WITH PETRI Micke Paqvalén talks about building award winning companies, rough times, and almost dying while working too hard. He also reveals his first startup at early age, and founding of a flying boat company. Bio Lars-Michaël (Micke) Paqvalén, M.Sc. (Econ.), is a company builder who has lived and worked internationally for over 25 years and exited four major software companies. He is the founder & chairman of TRÄ Group and Buildbite, co-founder of Brandbassador, Learning Intelligence Group (Claned & GraphoGame), Kiosked, Telepo, HansaWorld and an active early-stage investor in many disruptive companies, such as Proof Analytics among others. He is also on the Advisory Board of Nordic Innovation and Nordic Scalers, a pan-Nordic initiative to find and accelerate next-generation unicorns in the Nordics. During his tenure as an entrepreneur, he has been awarded the European ICT Grand Prize, the award for Best Enterprise Software solution at the Mobile World Congress, the growth entrepreneur of the year in both Finland and Sweden, the American and European Business Awards etc. Micke is a proud father of four children. LinkedIn <div id="_ytid_48901" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/OR_6EGRFWZ8?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,3…

AI disrupting creative and content industries
type: item
creator: Petri Kajander
date: 2022-09-18T17:49:48Z
subject: Business
subject: English
description: Can machines replace artistic expression? Do ML and AI mean disruption for many current jobs? What's happening next?
encoded: Who needs stock photos when you can create your own content with a few keywords when needed? This is the level of disruption we’re experiencing now with DALL-E, Stable Diffusion and other machine learning models. Unlike OpenAI’s DALL-E, Stability.ai has released Stable Diffusion as an open source and it runs on regular computers without the need for heavy GPU units. You can test both with free online accounts. The prompt to generate the image below was simply "product photo of a cheese sandwich" pic.twitter.com/Aq6ABczX57 — Gigi (@dergigi) August 31, 2022 What happens to artists when everybody has the tools to create new visual content based on extensive machine learning models? We are already starting to see a flood of visual content since it’s so easy to generate it automatically or by manual iteration. This has created new job titles and demand for specialised skills such as prompt specialists & curators, digital art miners & historians among others. These people do not exist. They only exist in the imagination of the AI. pic.twitter.com/f15uiMxnHi — Gigi (@dergigi) August 31, 2022 It did not take long to figure out that you can generate tons of NFTs and jpeg monkeys with these models. But who’s going to buy all that freshly minted visual content? Check yourself to get an idea of what’s out there already. It’s not just visual content. The same disruption is coming to audio and video content as well. <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Audio and video generated by deep learning models Who should be worried – creatives, artists, everybody or nobody? There have always been new tools comi…

Business Edge
type: item
creator: Petri Kajander
date: 2022-09-06T09:13:31Z
subject: Business
subject: English
description: Business edge is the winning formula that many are seeking but only a few find.
encoded: What do the leading companies have that others are missing? What makes them successful and keeps them at the top? What sets the market leader apart from the rest of the companies? Business edge is the winning formula that many are seeking but only a few find. The lucky ones stumble upon it but for the rest, it takes effort, dedication, experimentation, persistence, patience, and willingness to go an extra mile. The business edge is not a single item but a combination of factors that together make the model resilient, growth generating and hard to copy. The business edge is hard to define but easy to tell when you see it because it’s company, industry and context-specific. You can identify parts of it and you can analyse its components. Yet, replicating them will not yield the desired results. You cannot take it out of its context without losing it. What are the characteristics of a business edge: high customer loyalty customer-friendly, -praised and -endorsed coherent brand experience, purpose, values, and actions high perceived customer value strong organic growth scalable business and revenue models dedicated and committed founders What is not a business edge in itself: product-market fit go-to-market business strategy competitive advantage organic growth cash flow positive high growth strategy high customer retention brand loyalty purpose-driven culture strong financial position It has that extra magic others are lacking and it’s often invisible from the prying eyes. Some of it can also be kept secret on purpose and may involve processes and things that are catalysts only to the overall model. What are examples of companies with a business edge? Apple TSMC Tesla Netflix What is it that the early-stage investors are looking for (but often not able to put in words)? The business edge. Early-stage companies are diamonds in the rough and they are unfinished, unpolished and work in progress. Most of the components are not in place but the prospecting gems can be ident…

Ukrainian startup ecosystem
type: item
creator: Petri Kajander
date: 2022-09-01T01:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Andrew Zinchuk talks about what’s happening in the Ukrainian startup ecosystem, how things have evolved over the years and what’s expected to happen next.
encoded: Andrew Zinchuk – TALKS WITH PETRI Ukrainian investor and entrepreneur Andrew Zinchuk talks about what’s happening in the Ukrainian startup ecosystem, how things have evolved over the years and what’s expected to happen next. He also shares his insights into living and working in Ukraine during the war and where to find the best cocktails in town. Bio Andrew Zinchuk is a VC & an entrepreneur with extensive experience in all stages of a startup ecosystem. He’s the founder and general partner at ZAS Ventures. Previously, he was the managing director at a pre-team pre-idea startup incubator, and he has advised 100+ startups by acting as an advisor & mentor at Antler, Seedstars & Ukrainian Startup Fund. Website | LinkedIn <div id="_ytid_97650" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/azaGPY3FDxk?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes daily life in Ukraine new vibrant ecosystem in the making startups during the war early-stage funding sources in Ukraine startup war stories and traction in 2022 startup scene before ‘22 co-working spaces, communities, meetups angel investors, pre-seed, and seed VCs private equity and family offices new startup funding initiatives Ukrainian unicorns crypto and blockchain scene drone and other startu…

Summer readings
type: item
creator: Petri Kajander
date: 2022-08-16T08:26:32Z
subject: books
subject: Business
subject: English
description: The Psychology of Money by Morgan Housel Your worldview is based on your personal experiences. This is so narrow…
encoded: The Psychology of Money by Morgan Housel Your worldview is based on your personal experiences. This is so narrow and limited window that it’s even scary what comes out of it. Many of the things are out of your control such as when and where you were born, and partly your uprising. Yet, these define together with your learnings and education how you think the world works. All this is reflected in your relationship to money, investing, risk-taking and time perspectives. Housel gives concise examples and insights in an easy-to-read format but simplicity does not mean the lessons are simple or shallow: it is a very sobering read and it’s nice to get reminded of the fundamentals once in a while. The Pricing model revolution by Danilo Zatta Pricing is an ever-important part of your business and revenue models. It’s part of your competitive advantage, branding, differentiation and profit margin. Zatta reminds us of the basic concepts such as cost plus, competitor and value pricing but also more novel approaches that he calls the pricing model revolution. For startups, many of the concepts are familiar such as subscription, pay-per-use, freemium, dynamic, AI-based and participative pricing. If you are looking for new ideas and inspiration for your business the book can provide insights and support in your strategy work. The Private Equity Toolkit by Tamara Sakovska The private equity world has been rather opaque with its methods, ways of working and processes. Sakovska sheds light on the inner workings of a PE professional from deal sourcing, case analysis, and valuation to deal structuring and execution as well as exiting the deals. The approach in the book is very pragmatic and practical. You can get ideas, compare your methods and gain knowledge from Sakavoska’s experiences and know-how. User Experience Research by MartyCage and Spencer Murrell The subtitle of the book cuts to the chase: discover what customers want. It focuses on the first step of the Design Thinking Pr…

Podcast appearances
type: item
creator: Petri Kajander
date: 2022-08-11T19:06:07Z
subject: English
description: I have been guesting a few podcasts recently. You may have seen them in my social feeds but as…
encoded: I have been guesting a few podcasts recently. You may have seen them in my social feeds but as they are easy to miss here they are. The first two are in English and the rest in Finnish. Fascinating talk on money, happiness and curiosity by @petrikajander Resonates quite well with my research on #fwb #financialhealth. His thoughts on how we all could and should help are important to consider. https://t.co/spL2GBPtQJ — Leonore Riitsalu (@riitsalu) August 10, 2022 <div id="_ytid_73208" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/6aU8emsnzbI?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Both of my podcasts (Talks with Petri and Purpose ‘n Clarity) have +40 episodes out, and you can find most of them on Youtube as well.

How to reboot the society – The Network State way
type: item
creator: Petri Kajander
date: 2022-08-07T08:16:19Z
subject: books
subject: Business
subject: Economics
subject: English
subject: Society
description: The Network State sets the bar higher: how to create new states that are 100 % voluntarily built without physical violence?
encoded: Established societies will slow down over time, and the ruling elites will try to prevent progress to happen for staying in power and enjoying the privileges. Progress requires facing the unknown and uncontrollable, and holding back the urges to hinder this process. Most of the innovation and human progress has happened with new frontiers and by failures to curtail the progress (see Open: The Story of Human Progress for more). Our societies are good at adding new legislation, taxes and administrative burdens to citizens. We don’t have good methods for garbage collection to expire, delete and remove previous layers. The default destruction will happen first slowly and then suddenly if we do nothing (e.g. the rise of locality). Fiat currencies are just one example where inflation is a very visible manifestation of this downward death spiral now. In the past, renewal happened mainly by physically locating to or discovering new areas. While we are waiting for the space age to reach out to the masses we have another new territory open for us: the digital one. Commercial successes with the Internet domain space are evident. Web3 allows this development to reach another culmination point where the previous Leviathans, god and state, are yielding to the new one: Network. The previous ones relied on physical coercion as their ultimate leverage. The new one gains its power from cryptography, transparency and decentralisation: you cannot fiat your way to unlock private keys no matter how mighty your army is. Individuals have the leverage over the top-down hierarchies. Even in Matrix, the physical reality mattered. Who controls the atom space can reshape the rest. Yet, we are shifting from the atoms-first to the digital-first society: when the Internet is down, not much is working in the physical world either. The challenge is how to reboot a society without violence? The conventional means (election, revolution, war, micronations, seasteading, space) have not resulted in a dra…

Founder burnout
type: item
creator: Petri Kajander
date: 2022-07-20T01:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Mikko Revonniemi talks about the founding and the early years of Four Sigmatic, his burnout and the measures it took to overcome it. He also shares his insights from e-commerce marketing and how to get leads to your DTC startup.
encoded: Mikko Revonniemi – TALKS WITH PETRI Mikko Revonniemi talks about the founding and the early years of Four Sigmatic, his burnout and the measures it took to overcome it. He also shares his insights from e-commerce marketing and how to get leads to your DTC startup. Bio Mikko Revonniemi is a purpose-driven entrepreneur passionate about creating solutions for people to optimize their health and well-being on physical, mental, and spiritual levels. He is a co-founder at Four Sigmatic, a company focusing on medicinal mushrooms, and Taimi, which aims to solve nutrition-related diseases with personalized nutrition and data. He is an ex-trail runner and over-achiever whose new interest, after a long burnout, is in meaning and balance in all aspects of life. Medium | Twitter | LinkedIn <div id="_ytid_24746" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/zXshP-jHuYI?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes The struggle vs. the Tim Ferriss effect Early days in Shanghai Learning Chinese Mushrooms The food and beverage approach Setting up the business in HongKong Reputational issues in the early days What can go wrong when you’re selling mushrooms online? Influencer marketing Funding issues and lack of working capital Blender almost blunder Go-…

Entrepreneurs and inflation
type: item
creator: Petri Kajander
date: 2022-06-19T01:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Per Bylund talks about the root cause of inflation, how to deal with it and why founders have some inherent advantages. He also explains the fiat currency scam and explores the wonders of MMT.
encoded: Per Bylund – TALKS WITH PETRI Per Bylund talks about the root cause of inflation, how to deal with it and why founders have some inherent advantages. He also explains the fiat currency scam and explores the wonders of MMT. Bio Per Bylund is a Swede in Oklahoma, USA, where he works as associate professor of entrepreneurship and Johnny D. Pope Chair in the Spears School of Business at Oklahoma State University. He had careers in politics and as business consultant and systems developer before moving to the USA and starting a career in academia. He has also successfully failed as an entrepreneur no less than four times, experiences that he draws from when teaching students and writing columns for Entrepreneur magazine. He is an author of two books, The Problem of Production: A Theory of the Firm (Routledge, 2016) and The Seen, the Unseen, and the Unrealized: How Regulations Affect Our Everyday Lives (Lexington, 2016), and has a third on the way (expected later in 2022). He is also actively discussing matters of the economy, entrepreneurship, and freedom on Twitter; follow him at @PerBylund. Website | Twitter <div id="_ytid_94364" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/sNH8k8E-UkE?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes what s…

Speed and resilience in market downturns
type: item
creator: Petri Kajander
date: 2022-05-22T01:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Henry Nilert talks about building startups during market crises and how you survive the volatile times. He also shares his founder stories of building and exiting to large corporates as well as his take on the venture studio business model.
encoded: Henry Nilert – TALKS WITH PETRI Henry Nilert talks about building startups during market crises and how you survive the volatile times. He also shares his founder stories of building and exiting to large corporates as well as his take on the venture studio business model. Bio Henry Nilert is a Swedish entrepreneur with a background living and working in France, the US, the United Kingdom and Finland. He has extensive experience building successful startups, as co-founder of iobox, one of the largest early mobile entertainment portals in Europe, and co-founder of Credit24, a leading online lending platform in Finland, the Baltics, and beyond. As advisor and angel investor he has supported a large number of startups, with a focus on B2B SaaS and Fintech. LinkedIn <div id="_ytid_97307" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/xj7SULFcv3o?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes the story of iobox: €230m exit after 18 months from the first round of funding high clock speed execution and compressed implementation timeline technological infrastructure limits your capabilities rapid geographical expansion and PR success three rounds of funding within a year what to do when the market starts to weaken down IPO track disappears option…

Wartime CEO
type: item
creator: Petri Kajander
date: 2022-04-18T06:55:45Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Ukrainian startup founder Alyona Mysko talks about how to prepare and manage during the crisis, the role of individuals in society, and the reality of solopreneurship.
encoded: Alyona Mysko – TALKS WITH PETRI Ukrainian startup founder Alyona Mysko talks about how to prepare and manage during crisis, the role of individuals in society, and the reality of solopreneurship. She also reveals recruitment tips, and what to do in Moscow. Bio Alyona Mysko is thefounder and CEO of Fuelfinance. She has worked in finance for more than 10 years, being an expert in financial planning and risk management. During this period, she was a lecturer for more than 1500 students and participated as a mentor in CEE SeedStars, EO business Incubator, Tech2 Impact programs. Two years ago, she launched her personal startup Fuelfinance, and set the Fuelfinance mission as “Our goal is to save hundreds of thousands of SMBs from bankruptcies and unlock trillions of dollars in GDP growth”. She’s passionate about wakesurfing, Petrykivka painting and Ukrainian Art. Company | LinkedIn | Twitter | Instagram <div id="_ytid_66587" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/MWKXLXPm-iw?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes business crisis mode prepare and plan for the worst team crisis plan leadership and priorities normalising the operations recruitment during the war helping yourself, the company and the society ways you can help in th…

Growth hacking with gamification
type: item
creator: Petri Kajander
date: 2022-03-10T20:20:51Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Niels Bosma talks about doing marketing with a technical background, automating your workflows and having friends as co-founders.
encoded: Niels Bosma – TALKS WITH PETRI Niels Bosma talks about doing marketing with a technical background, automating your workflows and what happens when friends become co-founders in the same company. Bio Niels Bosma is a passionate growth hacker, product developer and angel investor. He builds growth engines. His latest venture is Filestar that is revolutionising how people work with their files. He is also a co-founder of Offerta and Tessin, which is Scandinavia’s first and largest platform for real estate financing. Niels loves to do side projects such as SeoTools for Excel. He is also an avid mountain biker. Company | LinkedIn | Twitter | Github <div id="_ytid_35970" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/LkcPFROSs0M?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes leaving early as a startup founder influence vs. titles automation as a part of your workflow growth hacking and SEO long-tail landing pages automated Youtube videos long-tail traffic as a part of the business model fully automated Adwords campaigns fast development response to demand marketing is very technical now CTO and CMO backtracking marketing expenditure start early with SEO quantity vs quality in content reuse your content open-source intelligence lead engines an…

Improvise with a total bravery
type: item
creator: Petri Kajander
date: 2022-01-20T02:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Younee talks about her journey of self-discovery and rebellion in building a successful international career after prodigious domestic stardom in Korea.
encoded: Younee – TALKS WITH PETRI Multitalented artist Younee talks about her journey of self-discovery and rebellion in building a successful international career with many levels of accomplishments and renewal after prodigious domestic stardom in Korea. She also reveals how to push your limits and be vulnerable in front of a live audience. Bio YOUNEE from South Korea is a virtuoso, prize-winning pianist and an impressively talented and awarded singer/songwriter who, from an early age, has a desire to break the boundaries. Her tuition begins at the age of three, then involves studying classical piano for the next twenty years. She is one of a small group of highly trained classical musicians who are equally at home on Jazz, Pop and Rock stages. In 2006, she releases her first and highly successful debut album ‚Love’ (EMI) as “Key’s Piano” in Korea, becomes a star in her native country and a permanent guest in TV-shows, festivals and contests. She is also highly active as a songwriter writing a string of pop songs for other Korean artists, such as the title song and No.1 hit of “Dan Hansaram” for the Korean TV drama “Famous Princesses” on KBS TV. YOUNEE decides to move to England with the aim of writing and producing in collaboration with several icons of the British jazz scene and to release her English language crossover- album “True To You” in the UK. The album track ‘Home To You’ hits several radio charts in the US culminating in the No. 1 spot of the important AC-Chartbound listings, and YOUNEE, together with her co-writer, wins the category of ‘Best Songwriter’ at the Music Aid Awards. Then she signed to a German record label, management and concert agency “Karsten Jahnke” in Hamburg and moved to Germany in 2013 where she has released two albums so far. She has performed at Jazzopen Stuttgart, Leverkusener Jazztage, Dresdener Jazztage, Woman in Jazz, Ingolstädter Jazztage, Beethoven Festival, Elbphilharmonie Hamburg, and many more in both classic and jazz stages. Webs…

Keep provoking happy accidents
type: item
creator: Petri Kajander
date: 2021-12-21T02:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Pierre Stanislas talks about finding opportunities in unexpected places, how to become insurtech leader and make waves with side projects.
encoded: Pierre Stanislas – TALKS WITH PETRI Pierre Stanislas talks about finding opportunities in unexpected places, how to become insurtech leader and make waves with side projects. He also shares insights into the future of Clubdeck and web3 audio platforms. Bio Pierre Stanislas is the CEO & co-founder of Wilov, and a co-founder of Clubdeck. He has worked in finance for 15 years (London & Paris), advising institutional clients on their strategy. In parallel, and just for fun, Pierre has developed and launched mobile apps in various fields such as gaming, social media, culture or sport, some of which have been downloaded by several thousand users. Passionate about sailing, music and martial arts, he has also written two novels in his spare time. Pierre holds an MSc from Ecole Centrale Paris. Website | LinkedIn | Twitter <div id="_ytid_50060" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/3Uk439Tz8-A?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes happy accidents and serendipitous business life the math genius trading exotic options side projects while having a corporate career trendsetting with Twitter a side project makes waves and gets an acquisition offer Clubhouse and its impact content creation with audio and where it’s heading low latency …

Metaplex is here
type: item
creator: Petri Kajander
date: 2021-12-20T07:56:46Z
subject: Business
subject: English
description: The holiday season is here. What would be better than gifting an NFT? That was my initial thought. The…
encoded: The holiday season is here. What would be better than gifting an NFT? That was my initial thought. The basic idea is simple but it’s all in the implementation. What if you don’t want to use eth since the gas prices are way too high? What if you want to give them and not sell them? What if you want to mint them yourself instead of buying already minted NFTs? Putting all these together led me to look into the direction of Solana. Its “gas” prices are reasonable. It’s the fastest-growing network, and they already released their “Wordpress” for NFTs: Metaplex. (Solsea is a good place to start with if you want to use a platform for minting, buying and selling your NFTs.) The blog post from the summer sounds promising and it looks simple enough to implement. It took me a while to wrap my head around the whole concept since it’s not exactly as simple as using WordPress nor as painless to install. Finally, with help of multiple online posts and docs, and helping friends I succeeded. The code is still in rapid development so things are changing and many things are not even mentioned. Trial and error is the way to go and read the code for explanations. Overall, I was impressed by how much you can accomplish now. If you use the command line interface it’s up to your imagination and skills to pull things off. If you want to use the graphical interface tools you can still do a lot. Even airdropping NFTs with various claiming possibilities is already available. <div id="_ytid_51560" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/xCaBqvQZDLQ?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.1…

WEB3 IS HERE
type: item
creator: Petri Kajander
date: 2021-11-26T14:05:04Z
subject: Business
subject: Economics
subject: English
description: Most of the regular web services will have web3 equivalents. Don’t wait too long to get yourself familiar with the future since incumbents become obsolete faster.
encoded: The original Internet has started to arrive now. It took a bit of detour to centralised services in the last two decades. In the HTTP protocol there’s still a place for payments, and it’s called 402. 404 is all too familiar to everyone who has ever browsed on the web. In the below section, Mikko Hyppönen talks about the payment opportunities over 20 years ago (see below the timestamped section). <div id="_ytid_58529" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/omfHKp0jlwE?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Now that the Internet has its original form of money that is relative commonly distributed and has become accessible to all it unlocks enormous opportunities fast. In Argentina +2.000.000 people own #Bitcoin, which is 5X the number of Argentinians that own legacy financial instruments like stocks or bonds. — El Sultán ₿itcoin (@elsultanbitcoin) November 26, 2021 El Salvador President Nayib Bukele announced plans to build a "Bitcoin City" at the base of a volcano. Bukele said geothermal energy would power both the city and energy-intensive Bitcoin mining. The cryptocurrency is legal tender in El Salvador.https://t.co/QKNG8uImSo — The Associated Press (@AP) November 21, 2021 The speed of development is accelerating at a very rapid pace.…

Efforts create the achievements
type: item
creator: Petri Kajander
date: 2021-11-25T00:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Amir Nashat talks about working with stellar people, how curiosity leads you to amazing results, and what is exciting in the biotech field.
encoded: Amir Nashat – TALKS WITH PETRI Amir Nashat talks about working with stellar people, how curiosity leads you to amazing results, and what is exciting in the biotech field. He also reveals how he met his childhood hero. Bio Amir Nashat is a managing partner in Polaris’ Boston office. He joined Polaris in 2002 and focuses on investments in healthcare. Additionally, Amir has served as a director of Adnexus Therapeutics (Bristol Myers Squibb), Athenix Corporation (Bayer), Avila Therapeutics (Celgene), Fate Therapeutics (NASDAQ: FATE), Freenome, Living Proof (Unilever), Promedior Pharmaceuticals (Roche), Receptos (Celgene), Selecta Biosciences (NASDAQ: SELB), Sun Catalytix (Lockheed Martin), and TARIS Biomedical (J&J). In addition to his investment role, Amir has served as the CEO of Dewpoint, Jnana, Living Proof, Olivo Labs, and Sun Catalytix. Amir also serves on the Partners Innovation Fund and the Investment Advisory Committee for The Engine at MIT, and helped launch the MIT Sandbox Innovation Fund as its active president. He has been named to the Forbes Midas List of “Top 100 Venture Capitalists.” Prior to joining Polaris, Amir completed his ScD as a Hertz Fellow in Chemical Engineering at the Massachusetts Institute of Technology with a minor in Biology under the guidance of Dr. Robert Langer. Amir also earned both his MS and BS in Materials Science and Mechanical Engineering at the University of California, Berkeley. Website | LinkedIn | Twitter <div id="_ytid_98435" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/_Yc7lHUsdww?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,…

Digital audio courtesy
type: item
creator: Petri Kajander
date: 2021-11-19T14:14:01Z
subject: Business
subject: English
description: Most people have poor audio quality in the headsets they use for work. It does not bother you since you’re not hearing it but it certainly makes it hard for the people on the other end.
encoded: When have you checked your mic? Recorded yourself and listened to your own voice? This is so simple but yet omitted area. Most people have poor audio quality in the headsets they use for work. It does not bother you since you’re not hearing it but it certainly makes it hard for the people on the other end. This is not just a technical issue. Often, it’s hard to figure out what people are trying to say. You are not comprehensible because of the audio quality. There are many possible issues. Sometimes it’s the echo in the room. Or you’re using the same audio source for the microphone and speakers without isolating them from each other. This week I was attending two large webinars that were those non-profits flagship annual events. What was the issue with both of them? The audio clipped so badly that you could not hear what the speakers were saying. The video does not matter unless you can read lips. Audio comes first. You don’t need to become an audio engineer to master the field. Just focusing on the basics will get you far. To get you started I recorded five different audio sources to compare. Four of them were done at the same time, and only one was done separately due to technicalities. There’s no audio processing done except loudness normalisation. Which sound do you like the best? When you’re doing the comparisons try with different audio devices. They sound different from your Bluetooth headset, over the ear headset, loudspeakers, computer default audio or from your hifi stereo. These are the microphones I used: Shure KSM8 dynamic mic, Rode Lavalier, Beyerdynamic MMX 300 headset, iPhone 7 (the default built-in mic) and Airpod Pro. Notice that different mics pick up different things, and some of them can distract your listeners even though you’re not paying any attention to them. Here’re the audio samples: If you want to know which one is which see the next sentence. ˙ǝʌoqɐ pǝʇsıl sɐ ɹǝpɹo ǝsɹǝʌǝɹ uı ǝɹɐ ʎǝɥʇ

Purpose ‘n Clarity
type: item
creator: Petri Kajander
date: 2021-11-15T07:32:38Z
subject: Business
subject: English
description: I have released a new podcast series called Purpose ‘n Clarity. The focus is on the growth company related issues, challenges, tips and insights.
encoded: I have released a new podcast series called Purpose ‘n Clarity. This will be me talking and focused on the growth company related issues, challenges, tips and insights. Talks with Petri continues as before but I felt that the new format allows me to express more of the experiences and thoughts since I have not been writing too much lately. For now, I’m planning to release a weekly episode but this might change in the future. I’m happy to take requests and questions since it’s the interaction that inspires me to share more. The first two episodes are out now and the show is available on most of the distribution platforms available (let me know if I have missed some).

Building leaders with passion and purpose
type: item
creator: Petri Kajander
date: 2021-10-27T23:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Hans-Peter Siefen talks about building an international brand with a loyal customer base and the role of marketing and sales in organic growth.
encoded: Hans-Peter Siefen – TALKS WITH PETRI Hans-Peter “Hape” Siefen talks about building an international brand with a loyal customer base, the role of marketing and sales in organic growth and how Jim Collins has shaped their company. He also reveals some amazing moments with Jack Welch and Arnold Schwarzenegger. Bio Hape is a sales boy who turned into an entrepreneur. He is a family guy who enjoys spending time in nature and on the lakes of Finland. Hape founded Nordic Business Group 11 years ago with his business partner, whom he met at a university lecture. His professional passion is in inspiring and educating people about business and leadership – and also in building a thrilling business himself. Website | LinkedIn | Twitter <div id="_ytid_54522" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/UDPzNQJj_KE?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Episode notes – how to build an exceptional company – role of passion and purpose – Customer expectations early on vs. now – A simple organic growth formula – Growth via mergers and acquisition – Sales and marketing in the early years – First recruitment roles – Building a brand with a loyal customer base – International expansion – Building your business purely with marketing – Cash-flow friendly busine…

Learning together makes things easier
type: item
creator: Petri Kajander
date: 2021-09-30T00:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Sami Benchekroun talks about the three phases of startup growth from bootstrapping to scaling and raising over €20m in funding.
encoded: Sami Benchekroun – TALKS WITH PETRI Sami Benchekroun talks about the three phases of startup growth from bootstrapping to scaling and raising over €20m in funding. We discuss the role of mentorship and finding the right type of investors but also some French puns are involved. Bio Sami Benchekroun is the Co-Founder and CEO of Morressier, the virtual conference provider and platform for the scientific community. Sami has over ten years of experience in academic conferences, scholarly publishing, and entrepreneurship. He drives Morressier’s vision forward and is dedicated to increasing the impact and reach of professional and scientific conferences. A frequent industry contributor, Sami serves as a scientific communications lecturer at the Technical University of Berlin. He has a background studying management at ESCP Europe. Website | LinkedIn | Twitter <div id="_ytid_18841" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/LREoTUoM-rU?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z" fill="#f00"></path><path d="M 45,24 27,14 27,34" fill="#fff"></path> Show notes Bootstrapping and VC funding How it all started and the learnings along the way Early-stage science research and its discovery Initial idea sold as a product The early success and positive cash flow while bootstrapping Customers started to call and the demand potenti…

Rudeboy makes people feel the beat
type: item
creator: Petri Kajander
date: 2021-09-16T19:51:08Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Ville Virtanen talks about what happens when you are hit by Sandstorm and how to cope with expectations, success and stay relevant over time. This episode is totally out of control so just feel the vibe and tune in.
encoded: Ville Virtanen – TALKS WITH PETRI Ville Virtanen talks about what happens when you are hit by Sandstorm and how to cope with expectations, success and stay relevant over time. This episode is totally out of control so just feel the vibe and tune in. Bio Famed for the global platinum-selling smash ‘Sandstorm’, Darude is recognised as one of the most influential artists to emerge from the dance scene. With a DJ style that is a mixture of progressive and uplifting trance, fused with elements of tech, breaks and house, Darude’s music delivers a dynamic energy that gets any dance floor moving. With over 15 years of heavily touring North and South America, as well as leading shows in Asia and Australasia his resume of accolades is a testament to the exponential growth of his profile as an international artist. Over the years he’s appeared on TV channels such as BBC, NBC, CNN and MTV, as well as having won several prestigious awards such as 2 x German Dance Awards, Dance Star Award, USA Golden Turntable DJ Award and he is a 3 x Finnish Grammy Award winner. His name has also appeared in numerous public-voted polls with previous entries in Top 100 DJs Poll and Americas Favourite DJ. Website | Twitch | Twitter | Instagram | Links | Wikipedia <div id="_ytid_38688" width="940" height="529" data-origwidth="940" data-origheight="529" data-facadesrc="https://www.youtube.com/embed/iKvUhKLNZIU?enablejsapi=1&origin=https://www.petrikajander.com&autoplay=0&cc_load_policy=1&cc_lang_pref=&iv_load_policy=1&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&" class="__youtube_prefs__ epyt-facade epyt-is-override no-lazyload" data-epautoplay="1"> <path class="ytp-large-play-button-bg" d="M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.…

Remote-first work
type: item
creator: Petri Kajander
date: 2021-08-23T16:15:38Z
subject: Business
subject: Economics
subject: English
subject: Post-coronavirus
description: Countries matter less when you can work and live anywhere. Where should you live and work in this decade?
encoded: Work has changed for many. It’s not any more remote or office work but just work in different places. Often, in the location you choose and where you can be the most productive and also at the most convenient time. Last year, I was writing about these changes and it’s clear that the adaption of the new is becoming normal. Yet, in some other way, we are just at the beginning like with the forthcoming metaverse. Today’s technology looks like the computer games in the ‘80s. Cute but still very primitive compared to the capabilities and hyperrealism later in this decade. NEW – Zuckerberg unveils Facebook's "revolutionary" virtual "metaverse," where humans turn into comic characters and interact with each other.pic.twitter.com/a4bAWA8t02 — Disclose.tv (@disclosetv) August 19, 2021 Just do the work Fully decentralised teams and companies are different. It changes the dynamics of the underlying structures. Who cares where you live as long as you do the work? Time zones matter but the rest is pretty much your private business depending on your personal preferences, needs, requirement and life situation. This unlocks a lot of potentials. New physical locations become attractive. Some prefer nature and quiet life next to nature. Others enjoy a good climate or other benefits. If you can do the work from anywhere it becomes viable to optimise your cost structure, too. Why pay high taxes and living costs if there are good alternatives? The talent buffet When you’ve practically an unlimited supply of talented people worldwide you should do fewer compromises in your recruitment. Previously, it was not realistic to find the exact match for your needs from a given local area where your office happens to be. This limits your options even though some people are willing to re-locate. The friction is real and for some re-location is not an option. Suddenly, employees and employers have drastically more options. You can become very specific with your needs and wishes. This is a huge oppo…

New iMac M1 2021 with multiple screens
type: item
creator: Petri Kajander
date: 2021-07-23T11:08:12Z
subject: Business
subject: English
description: You can use the new iMac (2021) M1 4.5k 24” with more than one external display.
encoded: You can use the new iMac (2021) M1 4.5k 24” with more than one external display. This is what I discovered and it convinced me to jump on board and stop waiting for the larger 27-32” iMac coming out sometime soon (or not). My old iMac 27” served me well for the last ten years with slight modifications along the way. A larger screen is always nice but you can compensate for that with many screens. Also, it’s pretty nice to have your apps always open in separate screens when you get used to it (and their state stored with Stay). My current setup is using five screens at maximum. Two 27” external displays (e.g LG 27UL850) are the basic setup combined with Atem Mini Pro and Sidecar iPad Pro when needed. The Atem is used for video conferencing / streaming and iPad for drawing with Apple Pencil (e.g. with Apple Notes or Google Jamboard). How can you have many external screens with iMac that supports only one? You need a bit of help from DisplayLink software, and the rest is easy. This method was first discovered last year and it works with all the new M1 Apple computers. It has taken some figuring out and cycling through docking stations but the short answer is that get a DisplayLink supporting hub (e.g. Dell D6000) and then it’s just plug and play. There are some resolution limitations though (i.e. 4K resolution). Last year I did a post about home office / video conferencing setup. This is my current setup where I have eliminated external illumination stands, upgraded to more stable camera and mic stands (they are monitor mounts but easy to convert to multimedia purposes). It’s surprising how many cables and adapters you need that are not compatible with each other. Mr Murphy will make sure that your existing cables are not the right type or grade (e.g. USB-C for power only) or they have the wrong plug. Another learning was that the actual devices are either thinner or smaller than the power source with USB-C devices. Be prepared to stack multiple brick-sized (yes, those…

If it’s smart it’s vulnerable
type: item
creator: Petri Kajander
date: 2021-05-15T00:30:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Mikko Hypponen talks about how to protect your company against security threats, why ransomware is so common, the future of cyberwars and why you should trust the cloud. He also reveals how he crashed his customer's brand new car.
encoded: Mikko Hypponen – TALKS WITH PETRI Mikko Hypponen talks about how to protect your company against security threats, why ransomware is so common, the future of cyberwars and why you should trust the cloud. He also reveals how he crashed his customer’s brand new car. Bio Mikko Hypponen is a global security expert. He has worked at F-Secure since 1991. Mr. Hypponen has written on his research for the New York Times, Wired and Scientific American and he appears frequently on international TV. He has lectured at the universities of Stanford, Oxford and Cambridge. He was selected among the 50 most important people on the web by the PC World magazine and was included in the FP Global 100 Thinkers list. Website | Linkedin | Twitter Mikko has a book out on the topics we discussed, see https://ifitssmartitsvulnerable.com for more information. Transcript (NOTE: The text may contain errors, misconceptions and even comical unintended contexts. Please use it only as a reference to the actual audio conversation from where it has been transcribed.) Petri: Hello Mikko, welcome! Mikko: Hello Petri, and thanks for having me! Petri: It’s so great to have you here. I think it’s almost like ten years when we’ve seen each other eye to eye. Mikko: Yeah. Time flies, that’s the way it goes. And they tell me it’s only going faster year by year. Petri: Maybe we’re getting old? Mikko: Oh no, no. Don’t say that! Petri: How many of the Fortune 500 companies are being hacked right now? Mikko: I know exactly how many. Petri: Well, tell me! Mikko: 500 of the 500 are being hacked right now. Petri: How’s that possible? Mikko: It’s pretty easy, actually. One of the main challenges we have in information security is that complexity is the enemy of security. The more complex your networks are, the harder they are to defend, the bigger your networks are, the harder they are to defend. Every single Fortune 500 company has more than 100 000 workstations. If you have a hundred thousand workstations, I can tel…

Founder non grata
type: item
creator: Petri Kajander
date: 2021-04-15T01:30:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Jaakko Villa talks about co-founding a successful growth company Idean and running it for many years but what happens when the co-founders part ways and his legacy is nowhere to be seen anymore.
encoded: Jaakko Villa – TALKS WITH PETRI Jaakko Villa talks about co-founding a successful growth company Idean and running it for many years but what happens when the co-founders part ways and his legacy is nowhere to be seen anymore. We also cover how to transform from direct sales to digital sales processes and what is an ethical design agency. Bio Jaakko Villa is a Finnish customer experience serial entrepreneur. He is currently managing Puheet customer community engagement SaaS business. In 2020, he co-founded Alpha Design Partners and already in 1999 the UX design firm Idean. At leisure time, he enjoys motorcycling and sports, especially basketball and badminton. Linkedin Transcript (NOTE: The text may contain errors, misconceptions and even comical unintended contexts. Please use it only as a reference to the actual audio conversation from where it has been transcribed.) Petri: Why is equality in ownership not a good idea? Jaakko: If you have equal ownership, everything goes into the trash from so many different perspectives. One of the examples is that if you have, you have the general meeting, you have the board of directors, the management team and the operational team present at the same time. It’s if not fully impossible, it’s nearly impossible to have anything that is under the argumentation to be decided and then move forward. The roles, everything…it’s very difficult to manage the company. Petri: Sounds like you have some personal experience. Can you elaborate? Jaakko: One of the first companies I was involved with we had equal shares, 20 per cent each, at the time the difficulties started. I was the CEO for about seven years. When we didn’t have anything, equal ownership was just okay. But when we had the business booming or growing steadily, sometimes faster, sometimes a little bit slower, difficulties started. One of the reasons was that as a CEO, I wanted to do some things according to the strategy that we had decided. Let’s say I called the management tea…

The art of NFTs
type: item
creator: Petri Kajander
date: 2021-04-12T14:28:47Z
subject: Business
subject: Economics
subject: English
description: Does your NFT exists if you mint or buy it but nobody sees it? It's easy to focus on the technical aspects of something and forget where the real value is.
encoded: Does your NFT exist if you mint or buy it but nobody sees it? It’s easy to focus on the technical aspects of something and forget where the real value is. If you can do something it does not mean that you should or it’s worth the effort. When PCs first came out with the productivity tools they did not convert everyone into artists, writers or other creators even though they had access to word processors or photo-editing suites. pic.twitter.com/Ngk8SJvDUW — Elon Musk (@elonmusk) March 19, 2021 After the initial success of Beeple, 3Lau and other crypto early-movers there’s no shortage of others following the success. If the original Cryptopunks are too expensive, how about PicassoPunks or procedurally generated art or even just a picture of melon? It’s trivial to mint NFTs after the initial learning curve of getting up-to-date with the crypto basics with wallets and the ecosystem players. The bigger issues are conceptual mind shifts. What is value? How do you value something? Is physical better than something digital? NFT as a term is a rather misnomer. A non-fungible token does not tell anything about the underlying functionality or value. It’s a descriptive term for something that is unique. Every purchase receipt is unique, too. They can be as credible or fake as their digital counterparts. A public list of ownership of something is a powerful concept but in itself, it lacks context. Often, it also lacks content and purely just refers to the actual item (or not). When everything unique is also an NFT what has changed? A lot, actually. But, the fundamental shifts happen in business models and enabling capabilities, not in the content itself. When everything is a token value is where value has always been: in people’s minds and perceptions. Something has value only because we perceive it to be valuable. This can be a social function (e.g. fame, emotional like a shared moment or fandom) or with utility such as a store of value or means of exchange. Most of all, scarci…

The Business of Belonging
type: item
creator: Petri Kajander
date: 2021-04-09T07:30:25Z
subject: books
subject: Business
subject: English
description: How do you build a community-driven business? David Spinks shares his practical knowledge and extensive experience in building thriving communities in his new book The Business of Belonging.
encoded: How do you build a community-driven business? David Spinks shares his practical knowledge and extensive experience in building thriving communities in his new book The Business of Belonging. When features are easy to copy companies have been turning into other aspects that are harder to imitate for competitive advantage. Community-driven businesses have realised many benefits that go beyond raising the switching costs for customers. Spinks describes the community-building process from the start and shows the reality that many are not willing to admit. It takes a lot of effort, hustling, trials-and-errors, silent or no response disappoints at first. There’s no one way to build a community nor can you just read a manual and expect it to work. Yet, there are methods, guidelines and processes that make it possible to succeed in the endeavour. Community-driven businesses can have higher trust, lower costs and scale in their operations that touch every part of the organisation. The trick is to treat the community as a startup or a separate business that needs its metrics, resources and dedication for success. Giving up control and trusting the community is one of the first and hardest hurdles. The top-down approach and regarding the community as an extension of the organisation or outsourcing outlet yield limited results. Communities have the numbers that can really help companies to grow in scale that would be even impossible otherwise. The control should be pushed down to the lowest level possible where the problems need to be solved and where the people are the most familiar with the issues. Building communities take time from 6-12 months or even longer for starting to realise some business value. Yet, focusing on the business aspects alone will result in inauthentic communities that most likely will not thrive. Each community should focus on how it brings value to its members but also for the business. Community members are looking for belonging and emotional aspects …

Startup CEO
type: item
creator: Petri Kajander
date: 2021-03-26T08:04:43Z
subject: books
subject: Business
subject: English
description: Startup CEO covers everything from authentic leadership to storytelling, growing and managing your organisation to governance and finally exiting the company.
encoded: Startup CEO is a book for everyone who finds themselves in a CEO position. It’s a job that you learn by doing, but you can benefit from the experience of others. Leading an organisation is a tough job, but if you need to figure out your company’s direction, traction and keep enough cash in the bank without revenues everything escalates to another level of difficulty. Matt Blumberg tells his more than two decades journey in Return Path and shares his learnings with us. It covers everything from authentic leadership to storytelling, growing and managing your organisation to governance and finally exiting the company. The second edition has the benefits of the experiences of surviving the dot com crash, financial crisis, and covers even the latest COVID situation. Building a company from zero to +100m revenues and over 500 people is a journey with many phases. Building the company for the long haul is something that brings benefits and perspective to the discussion that you don’t get if you exit in 5-8 years after founding the company.

Marketing 5.0
type: item
creator: Petri Kajander
date: 2021-03-18T15:30:10Z
subject: books
subject: Business
subject: English
description: Marketing 5.0 talks about the marketing symbiosis of humans and machines in customer experience creation with five different generations, prosperity polarisation and the digital divide.
encoded: Marketing has taken some 70 years to reach human-centric marketing from product-driven and customer-orientated focus. The next phase according to Philip Kotler et al. was the transformation from traditional marketing to digital where both the offline and online where co-existing with an omnichannel approach. Marketing 5.0 talks about three challenges that we are currently facing: a generation gap, prosperity polarisation and the digital divide. We have currently five different generations from Baby Boomers to Generation Alpha giving marketers different challenges to target and serve customers with different expectations, values and tech-savviness. The authors define Marketing 5.0 as “the application of human-mimicking technologies to create, communicate, deliver, and enhance value across the customer journey.” Technology should follow strategy and humans should be working in symbiosis with new technologies utilising the best leverage and advantages of both. Machines are good at recognising patterns of actions (behaviour) whereas humans are adept at underlying motives for actions (attitudes and values of customers). Marketing 5.0 consists of five components that technology enables: data-driven, predictive, contextual, augmented and agile marketing. The three middle ones are interrelated applications that are built on the first and last organisational disciplines. Since everything is tech-based the whole approach relies on big data capabilities that drive the whole marketing but also product development and the rest of the organisation in providing new customer experiences that are frictionless and compelling. The book outlines and describes the reality of startup companies that are from the outset agile and often also data-driven by necessity when trying to find their product-market fit.

The golden right of first refusal
type: item
creator: Petri Kajander
date: 2021-03-15T01:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Erik Byrenius talks about scaling his startup and the intriguing turns with strategic investments that led to an optimal exit situation.
encoded: Erik Byrenius – TALKS WITH PETRI Erik Byrenius talks about scaling his startup and the intriguing turns with strategic investments that led to an optimal exit situation. He also shares his lessons from +50 angel investments and where to find the best ice-cream in Manhattan. Bio Erik Byrenius is a Swedish foodtech entrepreneur who turned investor. He has spent the last few years giving back to the startup ecosystem by doing investments, working with philanthropy and building StartupTools.org with free resources for startups. He is now running Trellis Road, focusing on high-impact foodtech and agritech startups globally, investing at seed stage. Website | Linkedin | Twitter Transcript (NOTE: The text may contain errors, misconceptions and even comical unintended contexts. Please use it only as a reference to the actual audio conversation from where it has been transcribed.) Petri: How does it feel to sleep in a car? Erik: Oh, it’s cold but you sleep like a baby. You wake up in the middle of the night screaming and wondering where you are. But it’s a good experience because you learn that some things are more important than others and the bed is really nice. Petri: I thought it’s too cold in the Nordics to sleep in the car. In the US, they do that but how do you do that in Sweden? Erik: You can’t really do that in the winter. When I slept in the car that was when I was running my own startup and I totally bootstrapped. Me and my co-founders went on sales trips to meet restaurants and try to sell them online ordering system so we could put them on our marketplace. We couldn’t afford to stay at a hotel or hostel. We had to find a way to bootstrap. One way was to sleep in the car. We tried to get free food as well, which wasn’t that difficult because we sold to restaurants and all the restaurants wanted to show us that they had the best pizza or kebab or salad or falafel in the city. We were offered more free food than we could take. Petri: Which was first: you wanted to …

Bootstrapping your way to success
type: item
creator: Petri Kajander
date: 2021-02-15T07:24:32Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Heikki Väänänen talks about his entrepreneurial journey from bootstrapping to raising over 40m EUR funding and scaling the company to +200 employees, and stepping down from the CEO role after 20 years.
encoded: Heikki Väänänen – TALKS WITH PETRI Heikki Väänänen, the co-founder of HappyOrNot, talks about his entrepreneurial journey from bootstrapping to raising over 40m EUR funding and scaling the company to +200 employees, and stepping down from the CEO role after 20 years. He also tells why it’s a good idea to wear a company T-shirt. Bio Heikki Väänänen, 40, has worked most of his life as an entrepreneur. The idea of HappyOrNot was born, when at the age of 15, he received bad customer service at a store he visited. He wondered whether there would be a better solution to give feedback and came up with the idea of the new service. However, he did not execute his idea right away and let it mature for a few more years. In those years, he graduated as a Master of Science in Technology and founded, at the age of 20, his own gaming company Universomo. He has held board member roles in several technology and services companies, with a proven track record of increasing sales and profitability. With his combined experience and expertise, Heikki has directed the successful strategic development and sale of six Finnish companies, including the sale of Universomo to THQ – the second largest gaming company in the world. In 2009 HappyOrNot was born. The Smiley devices measuring customer satisfaction can be found at various locations, like grocery stores, pharmacies and airports, in more than 120 countries around the world. The HappyOrNot service has currently collected 2 billion feedbacks – a record in the customer feedback market space. While the idea of the Smiley devices is simple and the way of giving feedback is easy, the feedback data enables actionable insights and empowers companies to develop their business by improving their customer experience. Website | Linkedin Transcript (NOTE: The text may contain errors, misconceptions and even comical unintended contexts. Please use it only as a reference to the actual audio conversation from where it has been transcribed.) Petri: Hello…

Miscommunication is the norm
type: item
creator: Petri Kajander
date: 2021-01-24T09:50:48Z
subject: Business
subject: English
description: Remote communication puts the noise level higher. ! It's safe to assume that what you intend to communicate is not heard the same way by the recipient.
encoded: I don’t understand you! It’s safe to assume that what you intend to communicate is not heard the same way by the recipient. This saves a lot of time but it’s hard to do it in practise. The complexity is manifold. It requires clarity to express something simply and with minimum ambiguity. Even if your thoughts are clear the recipient does not share your life experience. You write a lot between the lines when you’re expressing something. You bundle your impressions to the symbolic links we call words. They have many meanings. Add cultural and generational differences and the mix is becoming so complex that it takes a supercomputer to keep up with the variants. How about when you’re not thinking clearly, communicate in hurry or you have some misconception or ambivalence in your message? In reality, we have some expectations, hopes, fears, cultural norms or behavioural patterns that smudge message further either in the receiving or sending end, often in both: a real-life broken telephone. Setting expectations, hoping to reach the deadlines or trying to decrypt the intentions from a few lines of words or video calls takes a lot of bandwidth. The guessing game is endless. Yet, it’s useful but pointless at the same time. We never know what’s happening in the sender’s head or what their real intentions are. They can just have other priorities, distractions or life events that take precedent over your cause. It’s easy to start to take offence and imagine things that have no base in reality when you’re waiting for a response. The higher the stakes the higher the pressure and the temptation is there to just end the uncertainty. It only takes a few words and one action to end it all. Remote communication puts the noise level higher. Here’re a few things that might help: 1) Give the benefit of the doubt: assume that everything is done in good faith (unless proven in action otherwise). 2) Avoid quick gut reactions: before sending anything, consider is it constructive and does it …

Individual ownership
type: item
creator: Petri Kajander
date: 2021-01-17T13:15:08Z
subject: Business
subject: Economics
subject: English
description: it’s time to take the control back from the big platforms and take ownership of our content, audience, business, finances, and the rest of our property.
encoded: Last decade gave us our individual voices with social media. Now, it’s time to take the control back from the big platforms and take ownership of our content, audience, business, finances, and the rest of our property. Intermediaries are valuable but when they can deplatform you at their whim it’s time to reverse the process. Fortunately, the technology advancements enable this now. Blockchain, DeFi, edge computing and other technology solutions make it possible to take direct ownership and control without relying on any external party. This is a huge paradigm shift in our societies. It will take years but it’s a necessary move. Incumbents are not giving up their position and leverage voluntarily. The only way to turn the tables is to create something better and make them irrelevant. In some cases, this is rather easy. Facebook’s Whatsapp created the perfect gift and opportunity for its competitors by announcing its change on the terms and services. We are lucky to have better alternatives immediately available such as Signal. In other fields, the choices are more limited. It’s harder to stop using USD if your trading partners, salary or other dependencies make you still to use it. Yet, it’s unsustainable when a currency is printing money at the rate what the US is doing at the moment. They are deplatforming the rest of the world and ending their global currency domination by their very actions. When everyone is only 100 ms away, it’s easier to start to ask questions that were much harder to consider when we tended to think more locally. Now, much of what we do happens online and the physical boundaries are irrelevant. This mental shift will disrupt a lot of old ways of doing things in the coming years. Your business is no different. Customer expectations are shifting and leapfrogging. What was acceptable a few years ago is totally out of order now. When you have tasted the freedom and control of your own affairs in one aspect of your life it becomes harder to keep …

Embrace negotiations with a creative mindset without compromises
type: item
creator: Petri Kajander
date: 2020-12-06T02:00:00Z
subject: Business
subject: English
subject: Podcasts
subject: Talks with Petri
description: Joshua Weiss talks about why you should not compromise or plan when negotiating, how to avoid common misconceptions, how to deal with bullies and power moves but also become a better negotiator and embrace the process. He also reveals why he did not become a lawyer.
encoded: Joshua N. Weiss – TALKS WITH PETRI Joshua Weiss talks about why you should not compromise or plan when negotiating, how to avoid common misconceptions, how to deal with bullies and power moves but also become a better negotiator and embrace the process. He also reveals why he did not become a lawyer. Bio Dr. Joshua N. Weiss is the co-founder, with William Ury, of the Global Negotiation Initiative at Harvard University and a Senior Fellow at the Harvard Negotiation Project. He is also the Director and creator of the Master of Science degree in Leadership and Negotiation at Bay Path University. He received his Ph.D. from the Institute for Conflict Analysis and Resolution at George Mason University in 2002. Dr. Weiss has spoken and published on leadership, negotiation, mediation, and systemic approaches to dealing with conflict. His newest book is entitled The Book of Real-World Negotiations: Successful Strategies From Business, Government, and Daily Life. The book shines a light on real-world negotiation examples and cases, rather than discussing hypothetical scenarios. It reveals what is possible through preparation, persistence, creativity, and taking a strategic approach to your negotiations. Dr. Weiss is also the co-author of a storybook trilogy for children ages six to 10 to learn negotiation and conflict resolution skills. The books are part of the Emo and Chickie series. The first book is entitled Trouble at the Watering Hole: The Adventures of Emo and Chickie and seeks to teach children creative problem-solving. The second book, Bullied No More: The Continuing Adventures of Emo and Chickie addresses the difficult issue of bullying. The third and final book, Phony Friends, Besties Again: The Continuing Adventures of Emo and Chickie focuses on a social media conflict and how best to address it. Dr. Weiss has conducted trainings and consulted with a number of organizations, companies, and governmental entities, including Microsoft, General Motors, United Auto Wor…

Why we do what we do
type: item
creator: Petri Kajander
date: 2020-12-04T08:06:58Z
subject: books
subject: Business
subject: English
description: Dr. Helena Boschi has put together an extensive overview of different aspects of neuroscience research and knowledge that is easy to grasp and not too academic. It explains the basic mechanisms simply and has practical applications for personal life as well as for business and leadership purposes.
encoded: The answer to the book’s title questions goes pretty much back to our brain. It’s still a mystery that we are resolving piece by piece. Neuroscience has been steadily gaining insights into our biological system that consumes 20 % of our energy. If you’re asked why you acted as you did the answer is not obvious. Many of our daily actions are unconscious or habits that we have formed over the years. How we eat, sleep, exercise (or not) has a huge impact on our well-being. Our long human history of survival has deep imprints on our modern ways of living. We are still biased towards fight or flight responses and almost everything in us is still tilted towards survival. We discount good news, pay more attention to the negative, and have strong biases and prejudices. Dr. Helena Boschi has put together an extensive overview of different aspects of neuroscience research and knowledge that is easy to grasp and not too academic. It explains the basic mechanisms simply and has practical applications for personal life as well as for business and leadership purposes. We are emotional creatures first, and logical only second. The first response is fast, intuitive and emotional. It encapsulates our biases, assumptions and mistakes. This is why it’s a good idea to sleep over big decisions and let the slower decision-making system kick in that is more logical and rational. It counterbalances the first response gut-feeling. Our memories are flickering. Every time we remember something we are reconstructing the very memory based on our current state. Emotional significance emphasises certain aspects and therefore others see the same incident differently. It is a good idea to keep a record of your decision-making process so that you can go back to your thought processes and not rely on your (unreliable) recollection that changes on every memory retrieval. If there’s one magic trick for improving your overall well-being it’s sleep. Have enough of it, and you may even live longer. Anothe…